Dynamic Digital Signage (DDS), The New Age of Advertising

DDS has emerged as the Next Killer Application for the new
generation of sign technology in the advertising industry.

Signage, a centuries-old staple of the advertising world is
facing its biggest transition since the 19th Century thanks to
digital technology.

From digital billboards to smaller electronic screens that
convey dynamic marketing and branding information, DDS 
is changing the face of indoor and outdoor signage.